Stop explaining the same brand.
Save the specifics once. Bring them into the next conversation.
Apshan is version history for everything your brand knows, shared across every team. Change one decision, and see what needs reviewing.
Platform
Keep AI work grounded in your company’s latest approved decisions, without restarting the briefing whenever the project or the people change.
Keep the relaxed fit.
Sarah rejected the slimmer cut during the final fitting.
Save the specifics once. Bring them into the next conversation.
Keep new AI work aligned with your latest approved decisions, so yesterday’s direction doesn’t shape tomorrow’s work.
Connect your social and commerce accounts. Apshan gives your teams a shared, approved starting point for AI work. When your direction changes, it shows which decisions need reviewing, so departments can move forward together.
The context engine behind Apshan.
Use cotton and wool for the core collection.
Toray ST7117SFAC-NF is approved for running shells.
Approved by Camille · Materials Development Manager
A Card separates the rule, where it applies and any exceptions into defined fields, while retaining its original source.
Connections
Bring the information in your existing accounts into the company knowledge your team uses in Apshan.
Content and performance across your connected Meta accounts.
Product information from your brand’s Shopify store.
Unreleased collections, supplier terms and commercial decisions deserve a clear account of how they are handled.
Security and data handlingAI requests are routed through a European AI service. Data use and retention follow the provider’s processing terms.
Company knowledge is separated by workspace, with access checked in the application and database.
Clear information on storage, AI-provider processing, training use and retention, with the supporting policies available to review.
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From a collection direction to a campaign plan, each team can bring the brand’s approved information into its own AI work.
Request early access to Apshan for your fashion business. Tell us how your team wants to put AI to work.